Maintaining data privacy on online platforms presents significant challenges due to the complexity of digital ecosystems and evolving regulations. Organizations must navigate varying legal frameworks and ensure compliance with laws like the GDPR and CCPA, which dictate how personal data should be handled. Additionally, the collection and storage of vast amounts of user data increase the risk of breaches and unauthorized access. Users often feel uncertain about how their information is used, leading to concerns about transparency. To address these challenges, companies must prioritize data protection measures, invest in secure technologies, and build trust with consumers through ethical practices.