Fair play in sports is guided by principles such as integrity, respect, and sportsmanship. These principles help ensure that competitions are conducted ethically and that all participants adhere to the rules and spirit of the game. Promoting fair play encourages a positive environment, discourages cheating, and fosters mutual respect among competitors. By emphasizing these values, sports can serve as a model for ethical conduct in society, reinforcing the importance of fairness in all aspects of life.