The purpose of the shot clock in basketball is to promote fast-paced play by limiting the time an offensive team has to attempt a shot. Typically set to 24 seconds, the shot clock ensures teams cannot hold the ball for extended periods, thus encouraging more dynamic and engaging gameplay. If a team fails to attempt a shot within this time frame, they relinquish possession to the opposing team. The shot clock is integral in maintaining the tempo of the game and enhancing audience enjoyment.