Sports tourism presents both challenges and benefits, driving economic stimulation while requiring careful management of resources. Challenges include infrastructure strain, environmental impacts, and potential overcrowding in popular destinations. Planning must address transportation, accommodation, and local community integration to ensure a positive experience. Conversely, sports tourism supports local economies through increased revenue from visitors. It can boost brand visibility for locales and contribute to the preservation of sporting heritage. Balancing these aspects is key to maximizing the benefits of sports tourism while mitigating its challenges for sustainable development.