The scientific name for the branch of biology concerned with genetics is genomics. Genomics encompasses the study of genes, their sequences, functions, and interactions within organisms. This field is vital for understanding hereditary traits and variations that influence an organism's phenotype and behavior. Genomics utilizes advanced techniques such as DNA sequencing, bioinformatics, and genetic mapping. The discipline has significant implications in fields such as medicine, agriculture, and biotechnology, helping to drive innovations in gene therapy and crop improvement.