The political ideology that emphasizes individual liberty and free markets is libertarianism. This ideology advocates for minimal government intervention in both personal and economic matters, championing the belief that individuals should have the freedom to pursue their interests without excessive regulation. Libertarians argue that a free market leads to greater innovation, wealth creation, and individual prosperity. The emphasis on personal responsibility, self-ownership, and voluntary transactions forms the core tenets of libertarian thought, distinguishing it from more collectivist political ideologies, which prioritize societal regulation and distribution.