A political speech plays a significant role in a candidate's campaign by articulating their vision, values, and policies to the electorate. It serves as a key tool for mobilization and persuasion, helping to build a personal connection with voters. Effective speeches can energize supporters, clarify positions on critical issues, and differentiate candidates from their opponents. Moreover, well-delivered speeches may garner media attention, amplifying their message and enhancing the candidate's public image in a competitive electoral environment.