A political manifesto outlines a party's core principles, objectives, and policies during an election campaign. Its primary purpose is to communicate the party's vision to the electorate, fostering support and mobilizing voters. Manifestos serve as a contract between the party and its constituents, establishing accountability if elected. They also guide candidate behaviors and public rhetoric throughout the campaign. Ultimately, a well-crafted manifesto can enhance voter understanding and engagement, influencing electoral outcomes significantly.