Grassroots campaigning has a substantial impact on voter engagement by fostering community involvement and mobilizing support for candidates or causes. Such campaigns often emphasize local issues and allow individuals to connect emotionally with politics. Through methods like door-to-door canvassing and social media outreach, grassroots efforts encourage people to participate in the electoral process, increasing turnout. Moreover, they can empower marginalized voices, making voters feel their opinions matter, thus creating a more inclusive political environment.