The impact of alternative media on traditional politics is significant, as it provides a platform for diverse voices and perspectives often omitted from mainstream media. This shift facilitates grassroots movements and encourages political engagement among disenfranchised groups. Alternative media can influence public opinion by disseminating information quickly and allowing for real-time interactions. However, it can also propagate misinformation, leading to polarization and a fragmented political landscape. Traditional media may struggle to adapt to the rapid dissemination of information, potentially affecting its credibility and relevance. The interplay between these media forms reshapes the political discourse.