Coalition building involves the process of forming alliances among different groups or organizations to achieve a common goal, usually in the political or social arena. This strategy enables diverse stakeholders, including political parties, advocacy groups, and community organizations, to pool resources and expertise to amplify their influence. Coalition building is essential in addressing complex issues, as it fosters collaboration and facilitates broader representation in decision-making. Successful coalitions can enhance the effectiveness of political movements, enabling them to mobilize support, leverage collective power, and ultimately effect change in policy or public perception.