Political parties navigate ideological conflicts by forming coalitions and seeking compromises. They often prioritize strategic messaging to unify diverse factions within the party, while adapting their platforms to appeal to a broader base. This may involve a balancing act where parties adopt moderate positions to bridge gaps. Additionally, engaging in grassroots campaigning can realign party priorities with voter needs, ensuring that members feel represented. Ultimately, parties resort to internal dialogue and negotiation, fostering a sense of unity while addressing varying perspectives.