Economic factors heavily influence voting behavior, as individuals often make electoral decisions based on their financial circumstances. Issues like unemployment, inflation, and taxation can sway public opinion towards candidates whose policies align with voters' economic interests. For instance, during economic downturns, voters may prefer candidates promising job creation and economic recovery measures. Additionally, disparities in wealth can lead to varying priorities among different socio-economic groups, shaping campaign platforms and influencing voter turnout, thereby impacting the overall election outcomes.