The term "political party platform" refers to a formal set of principles and policy goals that a political party advocates during an election cycle. It outlines the party's stances on various issues, such as economics, education, healthcare, and foreign policy. A platform serves to inform voters about what a party represents and what they intend to achieve if elected. It provides a framework for accountability, allowing voters to assess whether the party fulfills its promises. Platforms influence public discourse and can sway voter opinions, making them integral to electoral strategies.