The central figure leading the nationalist front during the Mexican Revolution was Emiliano Zapata. He championed the cause of land reform and peasant rights, advocating for the return of land to the disenfranchised populations in Mexico. Zapata’s rallying cry was "Tierra y Libertad" (Land and Liberty), emphasizing his commitment to agrarian reform. His leadership and military strategies significantly impacted the revolutionary movement, and he became a symbol of resistance against oppression. Zapata's legacy continues to resonate in modern discussions of social justice and land rights in Mexico and beyond.