The impact of the Great Awakening on American society was profound, leading to a revival of religious enthusiasm and a re-evaluation of established faiths in the 18th century. This series of religious revivals emphasized personal piety, emotional expression, and a direct relationship with God, often challenging traditional church authority. It fostered new denominations and encouraged individualism and new interpretations of faith. The Great Awakening also promoted democratic ideals by asserting that anyone could achieve spiritual salvation, which laid the groundwork for later socio-political movements. It played a significant role in unifying colonists, setting the stage for the American Revolution.