The term for immersive storytelling in literature is "narrative immersion." This concept refers to the reader's deep emotional and cognitive involvement in the story, allowing them to experience the narrative as if they were part of it. Writers achieve this by creating relatable characters, engaging plots, and vivid world-building that captures the reader's imagination. Techniques like first-person perspectives, detailed sensory descriptions, and multiple viewpoints can enhance narrative immersion. The goal is to transport readers to another world, fostering a sense of connection and engagement that can evoke powerful emotional responses.